Data controller
ESCS BV (trade name: ElectroSmart), Hoeilaartsesteenweg 107, 3090 Overijse, Belgium. Email: [email protected].
Data we collect
- Contact form: name, email, phone, postal code, project type, message (and technical information required for form security).
- Browsing: visited pages and events (e.g. phone/email clicks), when you accept it via cookie preferences.
- Measurement/advertising: analytics and conversion data (Google Analytics / Google Ads), depending on your choice.
- Call tracking: we may use a call tracking service (dynamic number) to measure campaign effectiveness.
Purposes
- Respond to your requests and provide a quote.
- Improve the website (analytics) based on your consent.
- Measure conversions and ad performance based on your consent.
- Protect the website against abuse and spam (captcha).
Legal bases
- Pre-contractual steps: processing your request and follow-up.
- Consent: analytics/advertising cookies and trackers, based on your preferences.
- Legitimate interest: website security, fraud prevention and general service improvements.
Cookies and consent management
You can accept, refuse or customize cookies via the banner and the “Cookies” button in the footer. You can change your choice at any time.
Processors and third-party services
Depending on your use of the website, we may use:
- Web3Forms (form delivery) and hCaptcha (anti-spam).
- Google (Analytics, Ads, Consent Mode) depending on your consent.
- Nimbata (call tracking / dynamic number) where applicable.
- Cloudflare (hosting/CDN) for performance and security.
Some providers may process data outside the European Economic Area. Where applicable, transfers are governed by mechanisms provided by GDPR.
Retention periods
- Contact data: for the time needed to handle your request, then kept up to 24 months (unless legal obligations require otherwise).
- Analytics/advertising data: depending on your consent and tool settings (e.g. Google Analytics).
Your rights
You have rights of access, rectification, erasure, objection, restriction and, where applicable, portability. You can withdraw consent at any time. To exercise your rights, contact [email protected].
If you believe, after contacting us, that your rights are not respected, you can lodge a complaint with the Belgian Data Protection Authority (DPA).
Security
We implement reasonable technical and organizational measures to protect your data. No system is infallible, so absolute security cannot be guaranteed.
Changes
We may update this policy. The update date is shown at the bottom of the page.